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Job Details


  • Sr. Content Writer

    Technical Writer
    05 Jan 2015
    Bangalore
    Experience -

    Greetings from Strategic Marketing Services. (www.strategicservices.com)\r\n\r\nStrategic Marketing was founded in 1999 as a better way for companies to get their marketing done. Since then, we've transformed our firm from one that helps our clients achieve their business goals, to one that helps clients surpass goals through Responsible Marketing. With over 1500 employees spread across India and US; Strategic has catered to 30% of Fortune 500 companies. \r\n\r\nWhether you seek to acquire new marketing leads, gain market share, increase ROI, or drive higher efficiencies at lower costs, Strategic is your committed partner!\r\n\r\nStrategic is the leader in right time revenue optimization services for B2B and B2C enterprises, offering the only suite of demand generation services that combines customer intelligence with multi-channel marketing campaigns at the right time in the customer life cycle. Delivered through its Guaranteed Success Program, Strategic continually meets the evolving marketing needs of its customers by driving tens of millions of customer interactions resulting in hundreds of thousands of buying opportunities across industries. \r\n\r\nTitle: Sr. Content Writer\r\n\r\nPosition Purpose: \r\n\r\n* To develop & edit unique content for company's web properties, client websites \r\n* To take ideas and concepts of new products and write information pieces on them in an effective readable manner\r\n* To Liaison with other areas of the company such as the brand group, business development and other managers to take notes on different requests for written material and produce written materials as specifically as required\r\n* To Script newsletters and marketing collateral like case studies, white papers, corporate brochures, proposals, training materials and more\r\n* To edit and revise existing content based on client's keywords\r\n* To perform other related duties incidental to \r\n\r\nKey Responsibilities:\r\n\r\n* Develop & edit compelling content and perform projects under tight deadlines \r\n* Plan, research, write, and edit content for company's and clients' web properties \r\n* Liaise with concerned teams and end users to define and write content inline with their needs\r\n* Edit, update existing marketing collaterals and website content\r\n* Develop pre-sales and post sales documents\r\n* Maintain accuracy of the company's web sites\r\n* Research, evaluate, and recommend new ideas to improve efforts\r\n\r\nPerformance Indicators:\r\n\r\n* Consistent positive feedback from business developers, internal and external clients\r\n* White paper downloads, web impressions to conversions as per benchmarks, Leads and deals through blogs and websites\r\n* Consistent high quality/ quantity persuasive content as per benchmarks\r\n\r\nWork Experience / Qualification:\r\n\r\n* Bachelor's Degree with preferred majors in English, Journalism, Marketing, Advertising or Communications\r\n* Minimum of two years' experience as a copywriter/content writer\r\n* Knowledge of website marketing and search engine marketing \r\n* Experience and ability to thrive in a fast-paced company preferred\r\n* Knowledge of information gathering, planning, and organizing methods and principles\r\n* Experience with desktop publishing tools\r\n* Experience working on software like Photoshop, CorelDraw, html preferred\r\n\r\nSkills / Knowledge:\r\n\r\n* Strong understanding of document formatting and presentation techniques\r\n* Exceptional written and oral communication skills\r\n* Superior attention to detail\r\n* Exceptional interpersonal skills, with a focus on rapport building, listening, and interviewing skills\r\n* Ability to analyse target audience and to present ideas in user-friendly language\r\n* Good understanding of the organization's goals and objectives\r\n* Highly self-motivated and directed\r\n* Proven analytical and problem-solving abilities\r\n* Ability to effectively prioritize and execute tasks in a high-pressure environment\r\n* Exceptional customer service orientation\r\n* Experience working in a team-oriented, collaborative environment\r\n\r\nPS:\r\nCandidates with Marketing writing experience preferred.\r\n\r\nKindly revert with your confirmation, Updated CV once you receive this mail.\r\n\r\nPost me, if you have any queries, and I'll be glad to clear it.\r\n\r\n\r\n

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